Wednesday, 16 November 2016

How an American launched Zoomcar in India, and now plans to go international

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In 2011, Greg Moran spent three months traveling across India, talking to thousands of people for what he says was primary research for his fledgling startup idea: to launch a car rental service in Asia’s fastest growing economy.

The New York resident decided to marry his passion for environment and numbers, and launched Zoomcar in India – where less than 10% of city residents own cars, and public transport can often be a nightmare.

“For the first 15 months we were just in Bangalore and then we launched in Pune, and then we went to Delhi,” said Greg.

“Going global is the next big thing. Not this year, but I think 18 months out that makes sense,” he said.
Nothing’s locked in, but countries under consideration are Indonesia, the Philippines, or Nigeria and other African markets.

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